Edition:6th Global Edition
author:by Naresh K. Malhotra, SPSS SPSS
ISBN:9780136094234
type:solution manual/课后习题答案
format:word/zip
All chapter include 完整打包下载
Marketing Research: An Applied Orientation takes a unique applied and managerial orientation that illustrates the interaction between marketing research decisions and marketing management decisions. This text is comprehensive, practical, and presents balanced coverage of both qualitative and quantitative material.