name:Test bank for Services Marketing: Integrating Customer Focus Across the Firm 7th Edition by Zeithaml Edition:7th Edition author:by Valarie Zeithaml, Mary Jo Bitner ISBN:978-0078112102 ISBN-10: 0078112109 type:Test bank format:word/zip All chapter include Valarie Zeithaml is an award-winning teacher and researcher, and an internationally recognized pioneer of services marke